Toronto, ON – October 22, 2018 — ent! Marketing, a multinational marketing agency that connects
brands including YouTube, New Era, Google Play and Visa with their audiences through captivating
entertainment content, announced the launch of its Studio Sessions series, which allows global
brands to engage intimately with listeners through original music.
Spearheaded by ent! Marketing’s Founder and CEO, Libby Biason, the first campaign in the Studio
Sessions series, executed in partnership with Samsung Canada, brought together three seasoned North
American producers and 16 artists in a four-day creative collaboration.
exclusively,” stated Biason, a veteran of 20 years in the entertainment industry. “With this project, we’re
spotlighting the importance of producers in the music industry. While brand partnerships in music are on
the rise, most of the opportunities are aimed at trending artists, and we saw an abundance of
opportunitiesfor rising talent and the producers who will get them to the top.”
Ent! Marketing, with locations in Toronto and Miami, Fla., managed all appearance and content
contracts, scheduled musical talents and producers into the iconic Warehouse Studios in the
Gastown district of Vancouver, B.C., and managed all technical requirements for flawless execution
while in studio.“It was amazing to watch these artists grow throughout this opportunity; they all
brought new ideas to the table,” said WondaGurl, Ebony Oshunrinde, whose production credits include
titles by Big Sean, Drake, Travis Scott and Jay-Z. “The results have been incredible. To see some of the
artists using the songs they made in their careers – I wasn’t expecting to have such an impact on them.”
StarBuzzOnline
brands including YouTube, New Era, Google Play and Visa with their audiences through captivating
entertainment content, announced the launch of its Studio Sessions series, which allows global
brands to engage intimately with listeners through original music.
Spearheaded by ent! Marketing’s Founder and CEO, Libby Biason, the first campaign in the Studio
Sessions series, executed in partnership with Samsung Canada, brought together three seasoned North
American producers and 16 artists in a four-day creative collaboration.
For the Studio Sessions campaign, ent! Marketing invited artists from seven labels including Sony, Warner
and EOne, to participate in a 90-minute in-studio recording session with one of three renowned
producers: WondaGurl (Ebony Oshunrinde), T-Minus (Tyler Williams), or Harrison (Harrison Robinson). The
result: 16 new tracks, five feature videos all captured using the Samsung Galaxy S9+, and 10 tracks to
engage mobile users.
“We couldn’t be more thrilled with the content we produced with Samsung for its customers to enjoy and EOne, to participate in a 90-minute in-studio recording session with one of three renowned
producers: WondaGurl (Ebony Oshunrinde), T-Minus (Tyler Williams), or Harrison (Harrison Robinson). The
result: 16 new tracks, five feature videos all captured using the Samsung Galaxy S9+, and 10 tracks to
engage mobile users.
exclusively,” stated Biason, a veteran of 20 years in the entertainment industry. “With this project, we’re
spotlighting the importance of producers in the music industry. While brand partnerships in music are on
the rise, most of the opportunities are aimed at trending artists, and we saw an abundance of
opportunitiesfor rising talent and the producers who will get them to the top.”
Ent! Marketing, with locations in Toronto and Miami, Fla., managed all appearance and content
contracts, scheduled musical talents and producers into the iconic Warehouse Studios in the
Gastown district of Vancouver, B.C., and managed all technical requirements for flawless execution
while in studio.“It was amazing to watch these artists grow throughout this opportunity; they all
brought new ideas to the table,” said WondaGurl, Ebony Oshunrinde, whose production credits include
titles by Big Sean, Drake, Travis Scott and Jay-Z. “The results have been incredible. To see some of the
artists using the songs they made in their careers – I wasn’t expecting to have such an impact on them.”
The participants were a variety of emerging and seasoned talent already signed to one of the seven
labels. Artists involved included Swollen Members, Lou Phelps, DCF, Terra Lightfoot, Zanski,
and Nuela Charles.
labels. Artists involved included Swollen Members, Lou Phelps, DCF, Terra Lightfoot, Zanski,
and Nuela Charles.
"Collectively, we've been fans of WondaGurl's production work for a while, so when Samsung came to us
with the opportunity to work with her, we jumped at the chance,” said Prevail of Swollen Members, whose
Studio Sessions’ track will be used in a special music video to launch the group’s 20th-anniversary tour.
“She was able to come up with a beat that captured the Swollen sound and it helped to fuel our creative
fire in the studio. We're excited to release this new track and video, which document what we laid down
in the Studio Session.”
with the opportunity to work with her, we jumped at the chance,” said Prevail of Swollen Members, whose
Studio Sessions’ track will be used in a special music video to launch the group’s 20th-anniversary tour.
“She was able to come up with a beat that captured the Swollen sound and it helped to fuel our creative
fire in the studio. We're excited to release this new track and video, which document what we laid down
in the Studio Session.”
All the tracks produced through Studio Sessions are currently available exclusively to Samsung Members.
To become a Member, register via the Samsung Members App available to download on Galaxy devices or
via the Galaxy App Store and Google Play Store.
To become a Member, register via the Samsung Members App available to download on Galaxy devices or
via the Galaxy App Store and Google Play Store.
The Studio Sessions campaign series is available to global brands in the United States and Canada
looking to connect with audiences in compelling ways. For more information about Studio Sessions
and ent! Marketing, please visit entmarketing.com.
looking to connect with audiences in compelling ways. For more information about Studio Sessions
and ent! Marketing, please visit entmarketing.com.
About ent! Marketing
Within the music industry, ent! Marketing has established a community where partners can come
together to build mutually beneficial music-marketing solutions for clients. Ent! builds relevant,
fully integrated turnkey music programs that drive ROI. Campaigns leverage the talent and
assets of major booking agencies, concert promoters, and major record labels in North America.
To learn more about ent! Marketing, please visit: www.entmarketing.ca/about.
together to build mutually beneficial music-marketing solutions for clients. Ent! builds relevant,
fully integrated turnkey music programs that drive ROI. Campaigns leverage the talent and
assets of major booking agencies, concert promoters, and major record labels in North America.
To learn more about ent! Marketing, please visit: www.entmarketing.ca/about.
Media contact:
For ent! Marketing/Studio Sessions
Melissa A. Vitale PR
info@melissaavitale.com
StarBuzzOnline
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