PHD - Agency of the year twice over

StarBuzz Weekly, Toronto- After being  named Strategy’s Media Agency of the Year for 2010, PHD also bagged the 11^th annual Media Innovation Awards, PHD/Touché!PHD combined to take away a total of 11 awards (more than any other agency) including 5 Gold, plus Best of Show for the “Natural Source of Comfort campaign” for the Quebec Milk Producers.  And in an interesting twist, their two offices each won Gold in the Integrated Campaign category.

The breakdown looks like this:

Best of Show – Quebec Milk Producers

Gold – Integrated Campaign (Quebec Milk Producers)

Gold – Integrated Campaign (Unilever Becel)

Gold – Traditional Out of Home (Quebec Milk Producers)

Gold – Fast Moving Consumer Goods (Quebec Milk Producers)

Gold – Social Media (Auto Trader)

Silver – Television (Unilever Becel)
Silver – Branded Content (Unilever Becel)
Bronze - Fast Moving Consumer Goods (Unilever Becel)
Bronze – Charity/Public Service (Quebec Health Ministry)
Bronze – Other Digital (Quebec Milk Producers)

These great achievements are not only a testament to the creative spirit and rigour that exists inside PHD, but also a further demonstration of the power of collaboration that exists between their great clients, creative agency stakeholders, and media outlet partners.